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‘Darom Adom’: Flowers, WWI & Geopolitics in the Western Negev



Meeting Time:06:15

Completion Time: 16:00


What does it mean when the south of Israel is red? The meaning ‘darom adom’ – literally, the ‘red south’, has a number of connotations. The most famous refers to the beautiful Anemones in bloom for a few weeks mid-Winter. However, the meaning also conjures both historical and contemporary military and political implications.

Our visit will center around the flowers, but behind all beauty lies a more profound existence and contextual significance. Along the way, we will touch on the 100 year anniversary of the WWI battles in the Western Negev and the complex geopolitical situation unfolding on the border with the Gaza Strip. The famous ANZAC (Australia New Zealand Army Corps) memorial lies just a few hundred meters from the Gaza Strip.

Time permitting, we will also visit the famous ‘Hill of the Journalists’ in Sderot with a perfect view of the northern Gaza Strip. The plan is also to eat lunch (not included) in Netivot at one of the best Tunisian, home-cooking spots in the country.

TRIP COST: Early Bird Discounted Price (limited quantity) 169.50 NIS includes transport, coffee and guided tour of the area. Lunch is not included in the price. 189.50 NIS Standard Ticket price one the presale is complete.


This trip requires closed-toed shoes. 

* 2 Litres of water per person + hat + sunscreen is required

* Each participant is responsible for his or her own personal security and health. 


*** Included in the price of the ticket is a non-refundable deposit  fee. This fee is 50 NIS

*** Full refund including deposit fee will be issued upon request no later than 7 days prior to the scheduled start time.

*** Between seven and three days prior to the trip, participants can cancel their ticket and get a full refund less the deposit fee

*** No refunds will be issued within 72 hours of the scheduled trip

*** Should a participant cancel his or her ticket, he or she can inquire about moving the ticket to another Finjan event at the same cost.

*** Full refund will be issued should the trip be cancelled or postponed for any reason at the discretion of the trek leader(s).

*** The trek leader(s) has the right to change the location of the trip prior to or throughout the trip based on weather conditions without issuing a refund to participants.

*** The trek leader(s) have full discretion in not allowing a participant to fulfil the trek based on certain health considerations and or lack of proper footwear/water.

*** Price includes two fully licensed guides and outdoor specialists, transportation to and from Tel Aviv and lots of coffee! Price does NOT include food and other beverages ***

Departure time is at 06:15 sharp from Tel Aviv Savidor Merkaz (Central Train Station/Arlozorov).  Return to the same point by 16:00. The bus will leave promptly and on time! Those who arrive early will have the chance to enjoy some cookies and coffee prior to departure.

This trip is part of the Hiking in Israel community.

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